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  • Program Overview

    A four-year degree program to prepare for careers in the modern practice of graphic design, including interactive, print, web, branding, animation, and motion graphics media.

    Today's graphic designers are collaborative and multidisciplinary information strategists whose work involves communicating complex messages in the most effective way. To that end, the BFA in Graphic Design addresses the steady morphing of the design profession to include interactive and time-based media in addition to the more traditional aspects of the discipline.

    In the graphic design curriculum, you will become thoroughly versed in the design process from concept to finished product, developing a growing body of knowledge and expertise in research, conceptualization, composition and layout, typography, and image creation. You will work in traditional print media, plus animation, video, web, and multimedia, developing both digital and traditional hand skills. Two optional study tracks, advertising/brand development and web design/development, are available if your interests lie in those areas.

    a student work for the graphic design course
  • Curriculum

    Curriculum Requirements - Total Credits Required: 127

    Freshman - Credits: 32

     

    • ART 101 - Visual Art and Cultural Values I: Prehistory to c. 1310 (Cr: 3)
    • ART 102 - Visual Art and Cultural Values II: Early Fourteenth Century to the Present (Cr: 3)
    • ART 105 - Drawing and Composition I (Cr: 3)
    • ART 106 - Drawing and Composition II (Cr: 3)
    • ENG 111 - Critical Reading and Writing I (Cr: 3)
      Satisfies the Writing Designated Core requirement.
    • ENG 112 - Critical Reading and Writing II (Cr: 3)
      Satisfies the Writing Designated Core requirement.
    • GD 105 - Introduction to Computer Graphics (Cr: 3)
    • GD 120 - Foundations of Graphic Design (Cr: 3)
    • GD 126 - Typography 1 (Cr: 3)
    • INT 100 - Internship I (Cr: 2)
    • PHT 116 - Introduction to Photographic Imaging (Cr: 3)

    Sophomore - Credits: 35

    • Individual and Society General Education Requirement   (Cr: 3)
    • Quantitative Reasoning General Education Requirement    (Cr: 3)
    • Science and Technology General Education Requirement   (Cr: 3)
    • Art Elective  (Cr: 3)
    • ART 201 - Painting I (Cr: 3)
      or
    • ART 250 - Printmaking (Cr: 3)
    • ART 205 - Three-Dimensional Design (Cr: 3)
    • ART 237 - History of Graphic Design (Cr: 3)
    • INT 200 - Internship II (Cr: 2)
    • GD 200 - Sophomore Design Studio (Cr: 3)
    • GD 226 - Typography II (Cr: 3)
    • GD 230 - Web Design (Cr: 3)
    • GD 326 - Typography III (Cr: 3)

    Junior - Credits: 30

    • Global Issues General Education Requirement   (Cr: 3)
    • Literary Perspectives General Education Requirement    (Cr: 3)
    • World Cultures General Education Requirement   (Cr: 3)
    • Graphic Design Elective   (Cr: 3)
    • General Education Elective   (Cr: 3)
    • ART 302 - Portfolio (Cr: 3)
    • ART 303 - Theory and Research in Visual Design (Cr: 3)
    • GD 310 - Interactive Design (Cr: 3)
    • GD 360 - Junior Graphic Design Studio I (Cr: 3)
    • GD 361 - Junior Graphic Design Studio II (Cr: 3)

    Senior - Credits: 30

    • Values and Ethical Reasoning General Education Requirement    (Cr: 3)
    • Grpahic Design or Photography Elective   (Cr: 3)
    • General Education Electives    (Cr: 6)
    • GD 480 - Semester Internship (Cr: 12)
    • GD 489 - Senior Thesis I (Cr: 3)
    • GD 490 - Senior Thesis II (Cr: 3)

    Learning Outcomes

    Upon completion of the graphic design program, students will:

    • Demonstrate the critical inquiry and analysis skills needed to engage constructively in intellectual discourse within the art fields.
    • Demonstrate knowledge of and competency with tools and technology, including their roles in the creation, reproduction and distribution of visual messages. 
    • Demonstrate a strong handling of perceptual skills in drawing.
    • Experience the relationship of academic studio practices to professional applications.
    • Discuss and write about the historical context for the visual arts.
    • Communicate effectively in written form within the conventions of the discipline.
    • Describe and respond to audiences and contexts, including recognition of physical, cognitive, cultural and social human factors that shape design decisions.
    • Create and develop a meaningful visual form using the principles of visual organization/composition, information hierarchy, and aesthetics.
    • Demonstrate an understanding of design history, theory, and criticism from a variety of perspectives.
    • Clearly and concisely articulate design concepts, solutions and rationale.
    • Demonstrate willingness to go beyond original parameters of assignment, introducing new materials and forms, including tackling controversial topics.
    • Integrate creativity and vision in pursuing thought-provoking visual design concepts using typography, symbolic representation, and color.
    • Deconstruct concepts, applying and carrying them out in a sophisticated and unique visual solution.

    View academic catalog and learning outcomes
  • Internships and Careers

    An Endicott education means you'll graduate with a degree and a resume.

    Whether you pursue graduate school or embark on your career right away after graduation, we believe that your time at Endicott will prepare you for the next step.

    View Internships and Careers

Computer Requirements for Graphic Design Students

The School of Visual and Performing Arts requires that graphic design students use Apple laptop computers. Specifications are available from the school. They are also available in Academic Technology’s Student Computer Guide to Hardware/Software Recommendations.