Linda Robson
Linda Robson
Associate Professor
Contact
Samuel C. Wax Academic Center , AC 106J
lrobson@endicott.edu
978-232-2059

Resume/C.V.

Bachelor of Arts, Double Major in English and History, University of Guelph, 1990

Master of Tourism Administration, Dual Concentration in Event Management and Destination Management, George Washington University, 2005

Doctor of Philosophy, Recreation & Leisure Studies Department, University of Waterloo, 2009

 

Publications

Books

Robson, L. & Blas, M. (eds).  (2010).  Meeting and Event Analysis:  Tales from the Trenches.  New York:  Cognizant Communications Corporation.

Referred Book Chapters

Robson, L.M.  (2013).  Chapter 9:  Getting people from here to there; And back again.  In G.G. Fenich (Ed.), Production and Logistics in Meetings, Expositions, Events, and Conventions. (30 pages).  Pearson Prentice/Hall.

Non-Referred Book Chapters

Bowens, K., & Robson, L.  (2013).  Wedding story case study.  In M. Daniels (Ed).  Wedding Planning and Management:  Consultancy for Diverse Clients (2nd Ed).

Referred Journal Articles

Robson, L.  (2011).  A demographic study of event planners.  Journal of Convention and Event Tourism, 12(1), 45-52.

Robson, L.  (2008).  Event management body of knowledge (EMBOK):  The future of event industry research.  (pp. 19-25).  Event Management.  An International Journal, 12(2), 19-25.

Referred Conference Proceedings

Evans, K., Robson, L.M., & Samenfink, W.  (2014).  Attendee motivating factors for corporate events.  Meeting Professionals International World Education Congress (MPI WEC), Academic Forum 2014.  August 2-5, 2014, Minneapolis, Minnesota.

Aja, M., Robson, L.M., & Samenfink, W.  (2013).  Motivations for cruise tourism.  Second World Research Summit for Tourism and Hospitality:  Crossing the Bridge.  December 15-17, 2013, Orlando, Florida.

Pinkham, N., Robson, L.M., & Samenfink, W.  (2013).  Understanding event volunteer motivations.  Meeting Professionals International World Education Congress (MPI WEC), Academic Forum 2013.  July 18-23, 2013, Las Vegas, Nevada.

McGurgan, E., Robson, L. & Samenfink, W. (2012).  The importance of site selection criteria for special events.  Meeting Professionals International World Education Congress (WEC), Academic Forum 2012.  July 27-31, 2012, St. Louis, Missouri.

Robson, L.  (2008).  Defining risk for the event industry. (pp S13-S14).   Event Management.  An International Journal.  Supplement 1.  Abstracts of the International Conference on Festivals & Events Research (ICFER) 2009.  January 18-21, 2009, Orlando, Florida.  Elmsford, NY:  Cognizant Communication Corporation

Robson, L.  (2008).  Why do people risk travelling?  An examination of the factors influencing risk perception and travel decisions.  Proceedings of 12th Canadian Congress on Leisure Research (CCLR12. May 13-16, 2008, Montreal, Quebec.

Robson, L.  (2007).  Event terrorism:  A plan for research.  In C. Hu (ed)., Proceedings of Research and Academic Papers in the 2007 Annual International Society of Travel and Tourism Educators (ISTTE) Conference, October 4-6, Charleston, SC.  St. Clair Shores, MI:  International Society of Travel and Tourism Educators.

Reviews

Robson, L. (2014).  Designing the event experience.  Chapter 4 in Professional Meeting Management. (6th Ed.), pending.

Robson, L. (2014).  Risk management:  Safety and security.  Chapter 7 in Professional Meeting Management. (6th Ed.), pending.

Robson, L. (2014).  Housing and registration.  Chapter 10 in Professional Meeting Management. (6th Ed.), pending.

Robson, L.  (2014).  General reviewer.  Professional Meeting Management (6th Ed.), pending.

Robson, L.  (2013).  Event studies:  Theory, research and policy for planned events.  Annals of Tourism Research, pending.

Robson, L.  (2010). Event management and sustainability.  Annals of Tourism Research, 37, 1200-1201.

Robson, L. (2008).  Risk management for meetings & events.  Annals of Tourism Research, 35(3), 840-842.

Robson, L. (2008).  Risk management of meetings & events.  Tourism Management 29, 1243-1244.

Robson, L.  (2008).  Crisis management in tourism.Annals of Tourism Research, 35(2), 600-601.

Event Industry Articles

Robson, L.  (Winter 2014).  Students™ corner.  Meetings, 31(2), New England Chapter, Meeting Professionals International.

Robson, L.  (Summer 2011).  Risky business:  Developing a practical risk management process.  Meetings, 27(4), New England Chapter, Meeting Professionals International.

McCarthy, S., Carignan, A., Shockley, T., and Robson, L.  (2010).  Risk, by the numbers.  Convene.  April 2010 Issue, PCMA.

Robson, L.  (2009).  International meetings “ Line in the sand.  Northern News, Spring 2009, PCMA.

Robson, L.  (2008).  Being an international planner. Northern News, Fall/Winter 2008, PCMA.

Robson, L. (2006).  Risk management for the events industry.  The Meeting Pro, November 2006.

Robson, L. (2006).  Destination:  Portugal.  The Meeting Pro, April 2006.

Robson, L. (2005).  Carry-on traveling for the business woman.  The Meeting Pro, November/December 2005.

Robson, L. (2005).  Carry-on traveling for the business woman.  Canadian Event Perspective.

Robson, L. (2004).  International events and the e-factor.  Canadian Event Perspective Winter 2004.

Industry Presentations

Robson, L.  (2015).  A Creative Approach to Risk Management.  Invited presentation at ISES Live, August 20, 2015 in New Orleans, LA.

Robson, L.  (2015).  Risk management.  Invited presentation for the Association of Bridal Consultants New England, February 11, 2015 at Endicott College, MA.

Robson, L.  (2014).  Risk management 101.  Invited presentation at New England Meeting Professionals International November Institute, November 24-25, 2014, in Quincy, MA.

Robson, L.  (2014).  Risk management 101.  Presented at Meeting Professionals International World Education Congress, Minneapolis, MN, August 2-5, 2014.

Robson, L.  (2014).  APEX time savings.  Presented at Meeting Professionals International World Education Congress, Minneapolis, MN, August 2-5, 2014.

Robson, L.  (2014).  A new approach to risk management.  Presented at Professional Convention Management Association™s Convening Leaders, Boston, MA, January 11-15, 2014.

Robson, L.  (2010).  Risky business.  Presented at New England Meeting Professionals International November Institute, November 9-10, 2010, in Foxborough, MA.

Robson, L.  (2010).  Risky business.  Developing practical risk management skills for events.  Presented at The Special Event, January 12-15, 2010 in New Orleans, Louisiana.

Robson, L. (2007).  Making a team out of volunteers.  Presented at the Professional Convention Management Association Annual Conference, January 7-10, 2007 in Toronto, Ontario, Canada.

Robson, L. (2006).  Empowering volunteers.  Presented at Eventworld 2006, August 26, 2006 in Hawaii, USA.

Robson, L. (2006).  Ethics.  Presented at Toronto Meeting Professionals International Education Conference for Events Industry Day, April 7, 2006 in Niagara Falls, Ontario, Canada.

Works-in-Progress

Case Study Use in Event Management Programs

Courses

HTM 213 - Hospitality Sales and Marketing

HTM 255 - Fundamentals of Events

HTM 302 - Management of Corporate Events

HTM 314 - Sustainable Tourism

HTM  372 - Event Risk Management

HTM 382 - Management of Social Events

HTM 399 - Independent Research

HTM 489 - Senior Thesis I

HTM 490 - Senior Thesis II

BUS 355 - Business Risk Management

BUA 529 - Project Management

Biographical Profile

Dr. Linda Robson obtained a Bachelor of Arts degree from the University of Guelph in Canada, a Master of Tourism Administration from George Washington University in DC, and a PhD from the University of Waterloo in Canada.  She also holds a Special Event Coordinator designation and received an Event Management certificate from George Washington University.

Dr. Robson was an international event planner from 1997 until 2010.  She has planned events in Austria, the Czech Republic, Switzerland, New Zealand, Canada, Italy, and the United States.  She has over 20 years of volunteer experience with several not-for-profits organizations.  Her planning experience includes domestic and international events, academic conferences, association meetings, opening ceremonies, sports tournaments, and children's events.

Dr. Robson has been a member of PCMA, MPI and ISES.  She was a member of the Convention Industry Council's Contract Panel and is a current member of the APEX Education Advisory Council.  She is currently a member of the Program Committee for the New England Chapter of MPI.  She has been a speaker at several industry meetings and has published in both academic and industry journals.

Campus Involvement

Faculty Advisor, Endicott Event Management Organization (EEMO)

Faculty Residential Liaison, Stoneridge, Endicott College (2013-2014)

Faculty Co-Advisor, DEX (2009-2011)

Scribe, Faculty Assembly (2009-2010)

Member, Accountability Committee (2011-2014)

Member, Senior Thesis Committee (2011-2014)

Mini course at New Student Orientation (2011-2013)

Member, Department of Business Search Committee (2011-2012; 2014-2015)

Accomplishments

Director of Students, International Special Events Society (ISES), New England Chapter - 2015-Present

Member, International Special Events Society (ISES), 2004-2008; 2011-Present

Member, Meeting Professionals International (MPI), 2000; 2005-Present

Member, Professional Convention Management Association (PCMA), 2004-Present

Associate Editor, Event Management.  An International Journal, 2009-Present

International Special Events Society (ISES), Student Liaison Award, 2013