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  • Title

    Associate Director of Marketing
  • Type

    Staff
  • Full-/Part-Time

    Full-Time
  • Hours

    Full-Time; Must be able to work evening and weekend hours as needed and assigned
  • Start Date

    TBD
  • Date Posted

    9/16/2019

Description

1. Manage marketing and communications initiatives of assigned client accounts including collateral, direct mail, advertisements, event promotion, social media support, EMMA emails, and Web content. Develop all copy for print and digital collateral and review design materials as needed.
2. Coordinate college-wide marketing and communications projects, including research, client services, liaison with design staff, photographers, video, Web and media production staff and vendors.
3. Strategize and bring ideas to the CCM team that can feed into the department’s mission and help clients promote their programs, students, alumni, and events.
4. Update and manage academic unit web sites: Regularly review web content for accuracy and currency and update content and imagery as needed.
5. Work with the Executive Director of Marketing Integration and VP of Communications and Marketing to create and update central marketing/communications initiatives.
6. Work with CCM leadership and colleagues to develop and execute a plan on behalf of clients that supplements the overarching digital-first search and display efforts of the VP/Media Buyer.
7. Attend internal and external school/college events to support, market, and promote various departments (such as Accepted Students Day, Homecoming, Open House, and the Van Loan School and Undergraduate College Commencements)
8. Perform other duties as needed.

Qualifications

Bachelor’s degree in an appropriate field required; Master’s degree preferred.
Strong understanding of and experience with marketing techniques, preferably in a higher education setting. 
Excellent writing skills in various marketing formats.
Strong technical skills, preferably with web management systems, graphic design programs, and Excel.
Excellent organizational skills.
Able to work well independently and take initiative on new projects.
Ability to manage multiple initiatives at once.
Commitment to excellence. 
Ability to work well with a diversity of personalities.
Must be able to work evening and weekend hours as needed and assigned; must have a car and a valid Massachusetts driver’s license and travel as assigned.
 

To apply for a position, please send a letter of application, resume and names and phone numbers of three references to:

Endicott College
Human Resources
376 Hale Street, Beverly, MA 01915
FAX: (978) 927-0084
E-mail: humanresources@endicott.edu
AA/EOE

Endicott College is accredited by the New England Commission of Higher Education (NECHE).

Endicott College is an affirmative action/equal opportunity employer and is committed to the principles of equal employment and complies with all federal, state, and local laws and regulations advancing equal employment. The College's objective is to employ individuals qualified and/or trainable for open positions by virtue of job-related education, training, experience, and qualifications without regard to sex, race, religion, color, age, physical disability, sexual orientation, national or ethnic origin or citizenship, veteran status, genetic information, pregnancy, or any other status protected by law.