Student and faculty member reviewing project on laptop

Graphic Design (B.F.A.)

The Department of Visual Communications at Endicott College offers a four-year learning experience for students seeking professional practice in the field of Graphic Design, including design for interactive media.

Accredited by the National Association of Schools of Art and Design (NASAD)

Links and Contacts

GD 360

Model UN Poster

GD 200

Type in Branding

GD 350

Envisioning Information

GD 325

Type Portrait

GD 225

Expressive Type

GD 200

Magazine Cover

GD 360

Model UN Poster

GD 325 

Type Speciman Poster

GD 230

Baseball Website

Graphic Design

Graphic designers bring order and clarity to the myriad visual messages that saturate every aspect of daily life. 

Training at Endicott for a career in the modern practice of graphic design includes foundation-level and research-based skills as well as brand development and interactive/time-based media among its required proficiencies. The BFA in Graphic Design recognizes the growth of post-graduate professional opportunities that specify interactive and front-end development skills in addition to the more traditional skills of brand development.

In the Graphic Design curriculum, students develop a growing body of knowledge and expertise in research, typography, conceptualization, composition and layout, and image creation, while learning more advanced methods and techniques as the course sequences continue. Students refine their visual and conceptual acuity through traditional forms, such as print media, as well as through animation, video, web and multimedia.

The BFA in Graphic Design includes two optional, recommended study tracks - Advertising/Brand Development and Web Design/Development - that leverage the resources available in the Departments of Communication and Computer Science respectively. Reflecting the need for collaborative coursework and technical skills relevant to the modern design profession, these study tracks distinguish the Graphic Design program at Endicott by highlighting the unique interdisciplinary opportunities available to students who attend an “art school” within a liberal arts college. Opportunities also exist to study design abroad at formally affiliated schools, as well as through personally tailored independent studies.

Curriculum Requirements - Total Credits Required: 127

Freshman - Credits: 32


ART 101 - Visual Art and Cultural Values I: Prehistory to c. 1310 (Cr: 3)
ART 102 - Visual Art and Cultural Values II: Early Fourteenth Century to the Present (Cr: 3)
ART 105 - Drawing and Composition I (Cr: 3)
ART 106 - Drawing and Composition II (Cr: 3)
ART 115 - Two Dimensional Design (Cr: 3)
ART 123 - Foundation Seminar (Cr: 3)
ENG 101 - College Writing Seminar (Cr: 3)
Satisfies Writing Designated Requirement
INT 100 - Internship I (Cr: 2)
LST 100 - Seminar in Academic Inquiry (Cr: 3)
GD 105 - Introduction to Computer Graphics (Cr: 3)
GD 115 - Principles of Graphic Design (Cr: 3)

Sophomore - Credits: 32

  • Quantitative Reasoning General Education Requirement    (Cr: 3)
  • Science and Technology General Education Requirement   (Cr: 3)
  • Art Elective   (Cr: 3)
ART 201 - Painting I (Cr: 3)
ART 250 - Printmaking (Cr: 3)
ART 205 - Three-Dimensional Design (Cr: 3)
ART 237 - History of Graphic Design (Cr: 3)
INT 200 - Internship II (Cr: 2)
PHT 116 - Introduction to Photographic Imaging (Cr: 3)
GD 200 - Sophomore Design Studio (Cr: 3)
GD 225 - Typography 1 (Cr: 3)
GD 230 - Web Design (Cr: 3)

Junior - Credits: 33

  • Global Issues General Education Requirement   (Cr: 3)
  • Individual and Society General Education Requirement    (Cr: 3)
  • Literary Perspectives General Education Requirement    (Cr: 3)
  • World Cultures General Education Requirement   (Cr: 3)
  • Visual Communications Elective   (Cr: 3)
  • General Education Elective   (Cr: 3)
ART 302 - Portfolio (Cr: 3)
ART 303 - Theory and Research in Visual Design (Cr: 3)
GD 310 - Interactive Design (Cr: 3)
GD 325 - Typography II (Cr: 3)
GD 360 - Junior Graphic Design Studio (Cr: 3)

Senior - Credits: 30

  • Values and Ethical Reasoning General Education Requirement    (Cr: 3)
  • Visual Communications or Photography Elective   (Cr: 3)
  • General Education Electives    (Cr: 6)
GD 480 - Semester Internship (Cr: 12)
GD 489 - Senior Thesis I (Cr: 3)
GD 490 - Senior Thesis II (Cr: 3)

Computer Requirements

Recommended Computer Specifications Fall 2016

The Visual Communications Department recommends that students purchase a computer when coming to college. Below are specifications for the Apple laptop we suggest:

MacBook Pro Laptop
Macbook Pro 15-inch: 2.3GHzwith Retina display


  • 2.5GHz quad-core Intel Core i7
  • Turbo Boost up to 3.7GHz
  • 16GB 16000MHz DDR3L onboard memory
  • 512GB PCIe-based flash storage
  • Intel Iris Pro Graphics: AMD Radeon R9 M370X with 2GB GDDR5 memory and automatic graphic switching

Hard Drives and Storage  
We recommend a portable Hard Drive of at least 1 Terabyte.  The interface should be USB 3.0 and/or Thunderbolt.  We recommend the LaCie Rugged Mini USB3.0 1TB.

In addition, a standalone desktop drive, for Apple Time Machine backup of your laptop, while not required can be beneficial and will serve to protect and preserve data. This can be any USB hard drive of at least 1 Terabyte.  Cloud Storage such as can also be used to back up files.

Recommended Software:
Adobe Creative Cloud Complete
MS Office for the Mac

Recommended Additional Warranty:
AppleCare Protection Plan for MacBook Pro (3 Year Extended Service Coverage)

SPECIAL NOTE:  All new MacBook Pros no longer come with a CD/DVD drive.  It is not required that you purchase one.

For further information please contact:
Michael Miller at 978-922-2611 or email:
Heather Tobin at 978-232-2250  or email:


Recent Internships for graphic design concentrators have included:

  • Boston Bruins
  • Boston Magazine
  • BlueLuna
  • EBSCO Publishing
  • GAP Promotions
  • IBM Design Lab
  • Marie Claire Magazine
  • MIT Media Lab
  • Mullen Advertising
  • Peabody Essex Museum
  • PUMA North America
  • Soldier Design
  • Tank Design
  • TD Garden 
  • Yale University Graphics


  • BEAM Interactive
  • Boston Bruins / TD Garden
  • Boston Magazine
  • EBSCO Publishing
  • GAP Promotions
  • IBM Design Lab
  • Peabody Essex Museum
  • Tank Design
  • The Charles, NYC
  • Universal Music Group

Learning Outcomes

Learning Outcomes for Graphic Design

1. Engage constructively in critical inquiry and analysis skills, and intellectual discourse within the art fields.

2. Demonstrate knowledge of and competency with tools and technology, including their roles in the creation, reproduction and distribution of visual messages. 

3. Demonstrate a strong handling of perceptual skills in drawing.

4. Experience the relationship of academic studio practices to professional applications.

5. Discuss and write about the historical context for the visual arts.

6. Demonstrate college-level writing proficiencies within the conventions of the discipline.

7. Demonstrate the ability to describe and respond to audiences and contexts, including recognition of physical, cognitive, cultural and social human factors that shape design decisions.

8. Create and develop the meaningful visual form using the principals of visual organization/composition, information hierarchy, and aesthetics.

9. Demonstrate an understanding of design history, theory, and criticism from a variety of perspectives.

10: Engage verbal ability to clearly and concisely articulate design concepts, solutions and rationale.

11: Risk-taking: Demonstrate willingness to go beyond original parameters of assignment, introducing new materials and forms, including tackling controversial topics.

12: Imagination: Integrate creativity and vision in pursuing thought-provoking visual design concepts using typography, symbolic representation, and color.

13: Synthesis: Deconstruct concepts, applying and carrying them out into a sophisticated and unique visual solution.

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